title: The failure of preventive medicine.
abstract: The failure to promote public health may be due, not to political or economic opposition, but to the fact that the arguments used to persuade people to change their behaviour or to agree to the passage of enabling legislation are set in a linguistic framework which has no meaning for them--namely, the concept of the future.
mesh_terms: D011315:Preventive Medicine; D011635:Public Health Administration; D006113:United Kingdom