title: Kids vs. commercials.
abstract: A game show with fifth and sixth graders effectively demonstrated their ability to critically evaluate television commercials about health-related products. While the family physician is in a unique position to affect future drug utilization patterns of children by counseling parents, a more active role, such as this exercise in the evaluation of TV messages, may be even more effective.
mesh_terms: D000329:Advertising; D002648:Child; D005194:Family Practice; D005260:Female; D006266:Health Education; D006801:Humans; D008297:Male; D013690:Television