title: Semantics and PCP marketing in audiological practice.
authors.affiliation: Sullivan and Sullivan, Inc., Garden City, New York.
authors.forename: R F
authors.initials: RF
authors.lastname: Sullivan
mesh_terms: D000669:Amplifiers, Electronic / Q000706:statistics & numerical data; D001298:Audiology; D003147:Communication Disorders / Q000534:rehabilitation; D012048:Correction of Hearing Impairment; D005194:Family Practice; D005260:Female; D006310:Hearing Aids; D006801:Humans; D007808:Language Therapy; D008297:Male; D012017:Referral and Consultation; D012660:Semantics; D013070:Speech Therapy