title: The case against persuasive advertising by health maintenance organizations.
authors.affiliation: New England Deaconess Hospital, Boston, MA 02215.
authors.forename: A S
authors.initials: AS
authors.lastname: Brett
mesh_terms: D000329:Advertising / Q000592:standards* / Q000639:trends; D004991:Ethics, Institutional; D006279:Health Maintenance Organizations / Q000458:organization & administration / Q000592:standards*; D010565:Persuasive Communication; D014481:United States