A study of children's taste and visual preferences in dentifrices.
Variables and gimmicks can make choosing a dentifrice for a child complicated. Various flavors, colors, shapes, consistency, labelling, and type of dispensers provide a constellation of choices for the consumer. This study sought to determine whether children actually prefer the dentifrices designed for them. Visually the child-oriented products were preferred; modern containers were preferred over the traditional. In terms of taste, however, "child-flavored" dentifrices were not preferred over the regular flavor of the same brand, when one is tasted after the other.
Spear
C S
CS
Department of Dental Hygiene, School of Dentistry, West Virginia University, Morgantown 26506.
Savisky
L A
LA
D016010:Binomial Distribution; D016009:Chi-Square Distribution; D002648:Child; D002652:Child Behavior; D002755:Choice Behavior; D003116:Color; D003802:Dentifrices; D004349:Drug Packaging; D005260:Female; D006801:Humans; D008297:Male; D013649:Taste
D003802:Dentifrices