title: Pragmatic strategies for product-line management.
authors.forename: J
authors.initials: J
authors.lastname: O'Malley
authors.forename: S
authors.initials: S
authors.lastname: Cummings
authors.forename: D
authors.initials: D
authors.lastname: Serpico
mesh_terms: D003363:Cost Control; D006801:Humans; D008389:Marketing of Health Services; D009720:Nurse Clinicians; D009745:Nursing, Supervisory; D010043:Outcome and Process Assessment, Health Care / Q000379:methods*; D011357:Product Line Management / Q000191:economics / Q000379:methods* / Q000639:trends