Marketing to the mature population, Part 2: Developing marketing strategies.
Tootelian
D H
DH
D000368:Aged; D005260:Female; D006299:Health Services for the Aged / Q000191:economics / Q000639:trends*; D006801:Humans; D008297:Male; D008389:Marketing of Health Services / Q000639:trends*; D010593:Pharmaceutical Services / Q000191:economics / Q000639:trends*