The marketing of health care.
Loubeau
P R
PR
Gerber
B
B
D000329:Advertising; D003258:Consumer Behavior; D006739:Hospital Administration / Q000379:methods*; D006801:Humans; D008389:Marketing of Health Services / Q000191:economics / Q000458:organization & administration*; D011357:Product Line Management / Q000379:methods*; D011641:Public Relations