title: Goal utility, task satisfaction, and the self-appraisal hypothesis of type A behavior.
abstract: Strube's (1987) self-appraisal model of Type A behavior suggests that externally mediated performance goals that are useful for assessing task-related competencies will possess greater utility and be more satisfying to Type A persons than to Type B persons. In contrast, because Type Bs may have an aversion to competency verifications, they should be more satisfied than Type As when goals are uninformative about task-related competencies. The 102 undergraduate Ss performed either a word puzzle or proofreading task under 1 of 4 goal conditions that varied in terms of the goal's instrumentality for assessing competencies and for obtaining a financial incentive. Results are generally consistent with this prediction, thereby providing verification for one of the more basic propositions derived from the self-appraisal model.
authors.affiliation: Department of Management, University of Houston, Texas 77204-6283.
authors.forename: S M
authors.initials: SM
authors.lastname: Freedman
authors.forename: J S
authors.initials: JS
authors.lastname: Phillips
mesh_terms: D000124:Achievement; D000328:Adult; D000339:Affect; D005260:Female; D006040:Goals; D006801:Humans; D008297:Male; D009042:Motivation; D010549:Personal Satisfaction; D010556:Personality Tests; D014434:Type A Personality