Health outreach program: marketing the "Health Way".
D002641:Chicago; D003142:Communication; D003362:Cost-Benefit Analysis; D006293:Health Promotion / Q000191:economics / Q000458:organization & administration*; D006801:Humans; D006973:Hypertension / Q000191:economics / Q000451:nursing; D008389:Marketing of Health Services / Q000191:economics / Q000458:organization & administration*