title: The cases for and against prescribing generic drugs: don't take innovative research based pharmaceutical companies for granted.
authors.affiliation: Medical Research Department, ICI Pharmaceuticals, Macclesfield, Cheshire.
authors.forename: J M
authors.initials: JM
authors.lastname: Cruickshank
mesh_terms: D003365:Costs and Cost Analysis; D004345:Drug Industry / Q000191:economics; D011307:Drug Prescriptions; D004358:Drug Therapy; D006801:Humans; D012106:Research; D013222:State Medicine / Q000191:economics; D013810:Therapeutic Equivalency; D006113:United Kingdom