title: Viewpoint: commerce without mortality?
abstract: The value system of an organization is important, and the chief executive officer has a responsibility to ensure that it takes root. This nine-point program can serve as a useful guide to the CEO who wants his or her organization to be accountable in today's competitive health care environment.
authors.affiliation: CEO of Saint Mary's Health Services, Grand Rapids, Michigan.
authors.forename: W A
authors.initials: WA
authors.lastname: Himmelsbach
mesh_terms: D001291:Attitude of Health Personnel; D004989:Ethics; D004991:Ethics, Institutional; D006268:Health Facilities; D006272:Health Facility Environment; D014481:United States