title: Incorporation of the marketing concept: applications in university contract foodservice management.
mesh_terms: D000293:Adolescent; D000328:Adult; D003284:Contract Services / Q000458:organization & administration*; D005376:Financial Management; D005522:Food Services / Q000191:economics*; D006801:Humans; D009937:Organizational Objectives; D011795:Surveys and Questionnaires; D014495:Universities