Direct mail solicitation of contributions from poison center users--success or failure?
Funding problems seem to be an ever present obstacle for Regional Centers. To date, there has not been an effective solution for many, if not all, the centers. An often raised suggestion is the direct solicitation of the users of the services of the Poison Center. On March 1, 1985, the Blodgett Regional Poison Center (BRPC) initiated a direct solicitation project. For most BRPC calls involving a "patient", a packet containing informational and educational materials was mailed to the caller. This packet also included a letter requesting a donation to BRPC to help defray operational expenses. The letter suggested a $10.00 donation, or any amount the individual could afford. Results through the first 5 months of this project are presented with copies of all materials used in the solicitation.
D003362:Cost-Benefit Analysis; D005376:Financial Management / Q000379:methods*; D005653:Fund Raising / Q000379:methods*; D008824:Michigan; D011039:Poison Control Centers / Q000191:economics*