A retrieval account of the long-term modality effect.
When to-be-remembered (TBR) word pairs are separated by distractor activity, recall of the last few audibly presented pairs is greater than recall of the last few visually presented pairs. The effect is found even after a considerably long distractor-filled retention interval. Five experiments disconfirm echoic storage, short-term storage and long-term storage accounts of these effects, as well as demonstrating that the effect is not an artifact of differential use of a recency-first output strategy. The data are generally consistent with the proposition that retrieval is disrupted by modality-specific similarity between to-be-remembered items and distractor information.
D000328:Adult; D001288:Attention; D005260:Female; D006801:Humans; D008297:Male; D008568:Memory; D011939:Mental Recall; D010153:Paired-Associate Learning; D011932:Reading; D012153:Retention, Psychology; D013067:Speech Perception