Hospitals must change missions and marketing to better serve the elderly.
D000368:Aged; D002908:Chronic Disease; D003159:Community-Institutional Relations; D006739:Hospital Administration / Q000639:trends*; D006801:Humans; D008134:Long-Term Care / Q000639:trends*; D008389:Marketing of Health Services; D009937:Organizational Objectives; D014481:United States