Consultation behaviour and the influence of the media.
Consultations by patients requesting influenza vaccinations were monitored in nine group practices before and after a radio broadcast encouraging patients at risk to seek vaccination. In a population of over 88,000 patients 88 consulted about influenza vaccination prior to the broadcast and 52 after. Not one consulted for vaccination as a result of the broadcast. The implications of this are discussed.
D006266:Health Education; D006801:Humans; D007252:Influenza Vaccines; D011845:Radio; D012017:Referral and Consultation; D012606:Scotland
D007252:Influenza Vaccines