title: Effect of leaflets vs. food samples on food purchasing.
abstract: Attempts to influence purchases of oranges and whole wheat bread indicated that both leaflets describing the merits of the food and samples provided for testing had some degree of success in stimulating sales. The attempts were more successful for whole wheat bread than for oranges. The sustained effect of the promotions was not measured. Directing attention to specific foods may be an effective method of introducing nutritionally desirable foods into the diet and thus constitute an effective method of nutrition education.
mesh_terms: D001939:Bread; D002957:Citrus; D003132:Commerce; D005518:Food Preferences; D052756:Nutritional Sciences / Q000193:education; D010174:Pamphlets