title: Health plan marketing and reproductive health services.
authors.affiliation: School of Management, Boston University, Massachusetts, USA.
authors.forename: R N
authors.initials: RN
authors.lastname: Clarke
mesh_terms: D001519:Behavior; D003258:Consumer Behavior; D005193:Family Planning Services; D005260:Female; D006801:Humans; D008329:Managed Care Programs; D008389:Marketing of Health Services; D008427:Maternal Health Services; D011247:Pregnancy; D012099:Reproductive Techniques; D014481:United States; D014932:Women's Health Services