title: Three rear ends on the beach. Debating the ethics of medical advertising.
authors.affiliation: Department of Radiation Oncology, Duke University Medical Center, Durham 27710, USA.
authors.forename: E C
authors.initials: EC
authors.lastname: Halperin
mesh_terms: D000329:Advertising; D030881:Disclosure; D004992:Ethics, Medical; D006801:Humans; D007405:Intervertebral Disc Displacement / Q000601:surgery; D053685:Laser Therapy; D008159:Lumbar Vertebrae / Q000601:surgery; D018570:Risk Assessment