title: The effect of price increases on contraceptive sales in Bangladesh.
abstract: In April 1990, the prices of five brands of contraceptives in the Bangladesh social marketing project were increased, by an average of 60%. The impact on condom sales was immediate and severe, with sales for the following 12 months dropping by 46% from the average during the preceding 12 months. The effect on oral contraceptive sales was less dramatic: average sales in the year following the increases dropped slightly despite a previously established pattern of rapidly rising sales. There appears no reasonable combination of events other than the price increase itself to explain most of the difference.
authors.affiliation: Population Services International, Washington, DC.
authors.forename: R L
authors.initials: RL
authors.lastname: Ciszewski
authors.forename: P D
authors.initials: PD
authors.lastname: Harvey
mesh_terms: D001459:Bangladesh; D017280:Condoms / Q000191:economics* / Q000706:statistics & numerical data*; D003276:Contraceptives, Oral / Q000191:economics* / Q000627:therapeutic use*; D003362:Cost-Benefit Analysis; D003365:Costs and Cost Analysis; D005193:Family Planning Services / Q000191:economics*; D006301:Health Services Needs and Demand; D006801:Humans; D007250:Inflation, Economic / Q000639:trends*; D008389:Marketing of Health Services; D011203:Poverty
chemical_list: D003276:Contraceptives, Oral