title: Promoting mammography use through progressive interventions: is it effective?
abstract: This study evaluated interventions implemented with women in a health maintenance organization who had not utilized their annual free mammogram referral 45 days (step 2) and 95 days (step 3) after its mailing. The step 2 evaluation compared mammography utilization for women randomly assigned to receive a brief reminder letter or no reminder: 42% of the reminder group vs 28% of the control group obtained mammograms. The step 3 evaluation compared utilization for women randomly assigned to receive a second reminder, a letter suggesting a preventive office visit, or telephone counseling: 29% of those who received telephone counseling, 14% of those who received a letter, and 12% of those who received a second reminder obtained mammograms.
authors.affiliation: Fox Chase Cancer Center, Cheltenham, PA 19012.
authors.forename: E S
authors.initials: ES
authors.lastname: King
authors.forename: B K
authors.initials: BK
authors.lastname: Rimer
authors.forename: J
authors.initials: J
authors.lastname: Seay
authors.forename: A
authors.initials: A
authors.lastname: Balshem
authors.forename: P F
authors.initials: PF
authors.lastname: Engstrom
mesh_terms: D000368:Aged; D001943:Breast Neoplasms / Q000000981:diagnostic imaging*; D005260:Female; D006293:Health Promotion / Q000379:methods*; D006801:Humans; D008327:Mammography / Q000706:statistics & numerical data*; D008875:Middle Aged; D016017:Odds Ratio; D015397:Program Evaluation; D017010:Reminder Systems