title: A statewide breast cancer screening project.
abstract: The cause of breast cancer remains unknown. Because prevention is not an option, early detection is the most viable alternative for decreasing the mortality rates from breast cancer. To promote early detection, the Arkansas Division of the American Cancer Society implemented a project aimed at increasing public awareness. The project used a three-pronged approach: the life-saving benefits of mammography, regular breast examination by a health-care professional, and the importance of regular breast self-examination (BSE). This article focuses on the third prong, BSE. Project members recruited and trained 408 BSE instructors in the MammaCare method of BSE and contacted a total of 87,141 Arkansas women about breast cancer and the importance of early detection. In a follow-up survey of 1,300 women, of the 198 (15%) who returned the surveys, two women reported finding lumps that were diagnosed as cancer.
authors.affiliation: College of Nursing, University of Arkansas for Medical Sciences, Little Rock 72205.
authors.forename: E A
authors.initials: EA
authors.lastname: Coleman
authors.forename: J E
authors.initials: JE
authors.lastname: Lord
authors.forename: M
authors.initials: M
authors.lastname: Bowie
authors.forename: M J
authors.initials: MJ
authors.lastname: Worley
mesh_terms: D000328:Adult; D000368:Aged; D001131:Arkansas / Q000453:epidemiology; D001943:Breast Neoplasms / Q000453:epidemiology / Q000451:nursing / Q000517:prevention & control*; D016504:Breast Self-Examination / Q000451:nursing / Q000706:statistics & numerical data; D005260:Female; D005500:Follow-Up Studies; D006801:Humans; D008403:Mass Screening / Q000451:nursing / Q000706:statistics & numerical data; D008875:Middle Aged; D010353:Patient Education as Topic / Q000706:statistics & numerical data; D011795:Surveys and Questionnaires