Consumers' evaluation of value-added pharmacy services.
One proposal for community pharmacies to survive in an increasingly competitive market is to offer services that consumers want and need. This study examined the effects of such a value-added pharmacy services (VAPS) program implemented at 19 experimental pharmacies; another 16 pharmacies served as a control group. The study found that patrons of VAPS pharmacies received more pharmacy services and were more likely to report that the pharmacist talked to them about their medication than patrons of control pharmacies. This study demonstrates that a value-added services program can have an impact on pharmaceutical services.
Malone
D C
DC
College of Pharmacy, University of Texas, Austin.
Rascati
K L
KL
Gagnon
J P
JP
D003157:Community Pharmacy Services; D005260:Female; D006801:Humans; D008297:Male; D017060:Patient Satisfaction; D015397:Program Evaluation; D014481:United States