title: Creating our future.
abstract: The evolving health-care system in the United States increasingly rewards successful efforts to keep people healthier and more productive. This is exactly what applied psychophysiology and biofeedback have to offer. However, if we wait to be included in the system, we will wait forever. Inclusion can only come as a result of our efforts to educate decision-makers about the value of our research and services. That education won't take place unless we have an instructional plan and materials. Detailing that plan and producing those materials is the immediate challenge to this Association.
authors.affiliation: Department of Psychiatry and Psychology, Cleveland Clinic Foundation, Ohio 44195, USA.
authors.forename: M G
authors.initials: MG
authors.lastname: McKee
mesh_terms: D003695:Delivery of Health Care; D005544:Forecasting; D008389:Marketing of Health Services; D011603:Psychophysiology; D012106:Research; D012952:Societies