[Marketing of psychotherapy--small advertisements in the "market" of psychology today].
Beyond traditional psychotherapy many new psychotherapeutic schools and methods strive for recognition. Many of them offer psychotherapeutic training by advertisement in Psychologie heute, a popular psychological magazine. These advertisements are analysed. Possible consequences of this flouristing market of methods on social representation of psychotherapy are discussed.
Finzen
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Psychiatrische Universitätsklinik Basel.
Hoffmann-Richter
U
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D003479:Curriculum / Q000639:trends; D005544:Forecasting; D006801:Humans; D008389:Marketing of Health Services / Q000639:trends*; D011584:Psychology / Q000193:education*; D011613:Psychotherapy / Q000193:education*; D013038:Specialization / Q000639:trends; D013557:Switzerland