title: Direct-to-consumer prescription drug advertising.
authors.affiliation: Department of Pharmacy Practice and Science, School of Pharmacy, University of Maryland, Baltimore 21201, USA.
authors.forename: L R
authors.initials: LR
authors.lastname: Bradley
authors.forename: J M
authors.initials: JM
authors.lastname: Zito
mesh_terms: D000329:Advertising / Q000191:economics / Q000331:legislation & jurisprudence* / Q000592:standards; D016265:Conflict of Interest; D004345:Drug Industry; D011307:Drug Prescriptions; D006801:Humans; D008402:Mass Media; D011634:Public Health; D012955:Societies, Medical; D014481:United States; D014486:United States Food and Drug Administration