title: Putting patients first helps business.
authors.affiliation: General Motors Corporation's Health Care Initiatives, Detroit, USA.
authors.forename: B E
authors.initials: BE
authors.lastname: Bradley
mesh_terms: D006801:Humans; D008329:Managed Care Programs / Q000191:economics / Q000592:standards*; D008389:Marketing of Health Services; D016134:Organizational Policy; D010344:Patient Advocacy; D011787:Quality of Health Care; D014481:United States