title: History of successful ballot initiatives--Arizona.
abstract: In this article, the author, a key architect of the successful tobacco control program in Arizona, examines the stages of preparing an initiative campaign and the major issues in recruiting hospital associations to antitobacco campaigns. The article provides important lessons for coalitions and hospital associations, potential key players in other statewide campaigns.
authors.affiliation: Arizona Hospital Association, Tempe 85232, USA.
authors.forename: J
authors.initials: J
authors.lastname: Rivers
mesh_terms: D000329:Advertising; D001130:Arizona; D003159:Community-Institutional Relations; D006761:Hospitals; D006801:Humans; D011050:Policy Making; D012907:Smoking / Q000191:economics / Q000331:legislation & jurisprudence; D000074606:Smoking Prevention; D013219:State Government; D013660:Taxes / Q000331:legislation & jurisprudence*; D019460:Tobacco Industry / Q000331:legislation & jurisprudence