The dynamics of a village: marketing strategies for a new millennium.
Successful marketing of a dental practice involves more than a yellow pages ad. picking a dentist is an emotionally based decision. Dentists who take steps to become involved in their communities and interact with the people within them will reap the personal and professional rewards necessary for a successful practice.
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D000329:Advertising; D003812:Dentist-Patient Relations; D006801:Humans; D008389:Marketing of Health Services; D011215:Practice Management, Dental / Q000191:economics*; D011641:Public Relations; D014481:United States