title: Planned giving: wealth is not a prerequisite.
abstract: Concentrate on consistent donors and volunteers. Look for older individuals and pay special attention to those who have no direct heirs.
authors: St. Luke's Hospital Foundation, Kansas City, MO.
authors: W J
authors: WJ
authors: Moran
mesh_terms: D000368:Aged; D005191:Family Characteristics; D005653:Fund Raising / Q000379:methods*; D006761:Hospitals; D006801:Humans; D010934:Planning Techniques; D012923:Social Class; D014481:United States; D014918:Wills / Q000191:economics*