title: The strategist's role in shortening product development.
authors: D G
authors: DG
authors: Reinertsen
authors: P G
authors: PG
authors: Smith
mesh_terms: D003132:Commerce / Q000458:organization & administration*; D003362:Cost-Benefit Analysis; D010934:Planning Techniques; D011357:Product Line Management / Q000191:economics*; D013997:Time Factors; D014481:United States