title: Advertising to seniors--keep it simple.
authors: J
authors: J
authors: Moore
mesh_terms: D000329:Advertising / Q000379:methods*; D000368:Aged; D016852:Housing for the Elderly / Q000458:organization & administration*; D006801:Humans; D010565:Persuasive Communication; D010934:Planning Techniques; D014481:United States