Questions of ethics and performance arise for medical marketers in the 1990s.
Longo
B
B
Paris
B
B
D000329:Advertising / Q000592:standards; D001291:Attitude of Health Personnel; D004992:Ethics, Medical; D006266:Health Education / Q000592:standards; D006761:Hospitals; D008389:Marketing of Health Services / Q000592:standards*; D010820:Physicians; D011357:Product Line Management / Q000592:standards; D014481:United States