Bridge marketing: the continued evolution of hospital marketing.
Crabtree
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D002391:Catchment Area, Health; D003142:Communication; D005260:Female; D006739:Hospital Administration; D006746:Hospital Bed Capacity, 500 and over; D006801:Humans; D007256:Information Systems; D008389:Marketing of Health Services / Q000639:trends*; D011357:Product Line Management; D013781:Texas