News a hospital can use. Media coverage equals $187,000 worth of advertising. Morton Plant Hospital, Clearwater, FL.
D003362:Cost-Benefit Analysis; D005431:Florida; D005568:Forms and Records Control; D006746:Hospital Bed Capacity, 500 and over; D006757:Hospital Units / Q000458:organization & administration*; D008389:Marketing of Health Services / Q000458:organization & administration*; D008402:Mass Media; D011641:Public Relations