Creating consent through effective public relations.
Public relations activities within the health care field are often taken for granted. Well-directed public relations efforts can not only greatly assist an organization's community- and investment-oriented goals, but help the media to properly report on events involving the health care firm. In this article, the author describes the steps to success in strategic public relations.
Jensen
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An In-House Associate, Huntington, NY, USA.
D008329:Managed Care Programs / Q000458:organization & administration*; D010934:Planning Techniques; D011641:Public Relations; D014481:United States