Influencing physician referrals through an advertising campaign aimed at consumers.
Cleveland Clinic Foundation, OH.
P L
PL
Miller
W R
WR
Gombeski
M
M
Wilker
C
C
Camden
D000329:Advertising; D003256:Community Participation; D003657:Decision Making; D006770:Hospitals, Group Practice / Q000458:organization & administration / Q000706:statistics & numerical data*; D006801:Humans; D009820:Ohio; D010817:Physician-Patient Relations; D012017:Referral and Consultation / Q000706:statistics & numerical data*