Physician marketing--an ethical strategy.
Attracting physicians to work with home care providers has proven lucrative for those providers willing to jeopardize their morals and even their legal status. There is a better way, however, and that revolves around physician education and disclosure of agency information.
Campbell
L V
LV
Medical Innovations, Houston, TX.
D004991:Ethics, Institutional; D006699:Home Care Services / Q000458:organization & administration* / Q000592:standards; D008389:Marketing of Health Services / Q000379:methods*; D010820:Physicians; D012017:Referral and Consultation; D014481:United States