How to manage cardiovascular clinical outcomes in terms of quality and cost.
How does a hospital's cardiology/cardiovascular surgery program position itself as the cardiac healthcare provider of choice? This challenging question must be addressed by medical marketing and program administrators nationwide.
Iameter, San Mateo, CA.
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Mohlenbrock
D016507:Cardiology Service, Hospital / Q000191:economics / Q000458:organization & administration* / Q000592:standards; D008389:Marketing of Health Services; D010934:Planning Techniques; D010818:Practice Patterns, Physicians' / Q000191:economics / Q000592:standards; D011787:Quality of Health Care; D012720:Severity of Illness Index; D014481:United States