Managing an aging health care marketplace: Part 2.
This is the second part of a two part series on the business implications of an aging marketplace. In part one, we were encouraged to be aware of the business implications of the physical, psychological and behavioral changes that cause values, perspectives and needs to change. In part two, the author reveals the strategies necessary for successful organizational change.
Gilmartin
J J
JJ
Coming of Age, Inc., Glen Ellyn, IL.
D000368:Aged; D006299:Health Services for the Aged / Q000458:organization & administration*; D006754:Hospital Restructuring / Q000379:methods*; D006801:Humans; D008389:Marketing of Health Services; D009936:Organizational Innovation; D010934:Planning Techniques; D011158:Population Growth; D014481:United States