Market share vs. preference. Clinic's marketing campaign for information line increases calls, referrals, and patient volume. Cleveland Clinic Foundation, OH.
D001071:Appointments and Schedules; D002173:Cancer Care Facilities / Q000458:organization & administration* / Q000706:statistics & numerical data; D003159:Community-Institutional Relations; D006297:Health Services Accessibility; D015277:Hotlines; D006801:Humans; D008389:Marketing of Health Services / Q000379:methods*; D009369:Neoplasms; D009820:Ohio; D012017:Referral and Consultation / Q000706:statistics & numerical data