Case study. Group Health Association: can Humana resuscitate the moribund HMO?
HMO pioneer Group Health Association of Washington, DC, was hemorrhaging members and dollars when Humana bought it in 1994. Its turnaround strategies run the gamut from outsourcing and devising administrative efficiencies to creating a new physician group and network to replace a feisty, unionized medical staff.
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D003362:Cost-Benefit Analysis; D004219:District of Columbia; D006269:Health Facilities, Proprietary / Q000458:organization & administration; D006273:Health Facility Merger; D006279:Health Maintenance Organizations / Q000191:economics / Q000458:organization & administration* / Q000592:standards; D007629:Kentucky; D009096:Multi-Institutional Systems / Q000458:organization & administration; D009936:Organizational Innovation; D010934:Planning Techniques; D011787:Quality of Health Care