Marketing strategies. Part 2: Resources & targets.
This is the second in a series of articles concerning the marketing of a radiation oncology center. This month, we concentrate on patients and how they are influenced.
Lawson
G
G
Pacific Radiation Oncology Center, Orange, CA.
Washington
G
G
D000554:Ambulatory Care Facilities / Q000191:economics / Q000706:statistics & numerical data; D003258:Consumer Behavior; D006801:Humans; D008389:Marketing of Health Services; D009369:Neoplasms / Q000532:radiotherapy; D011878:Radiotherapy / Q000191:economics*; D012017:Referral and Consultation; D014481:United States