title: Allina Health System's approach to high tech and high touch.
abstract: All health care providers, regardless of their integration status, must meet customer expectations to maintain market share and viability. The balance between high tech and high touch customer interactions is not a fad or trend. For integrated health systems with the full continuum of medical care, additional challenges are presented by the organization's competing health care delivery and financing components. Allina Health System describes its integrated health system approach to satisfying customer high tech and high touch needs.
authors.affiliation: Allina Health System, Minneapolis, MN, USA.
authors.forename: T A
authors.initials: TA
authors.lastname: Tam
mesh_terms: D003258:Consumer Behavior; D019033:Delivery of Health Care, Integrated / Q000458:organization & administration*; D015285:Hospital-Patient Relations; D006801:Humans; D008329:Managed Care Programs / Q000458:organization & administration; D008389:Marketing of Health Services; D008910:Minnesota; D017146:Models, Organizational; D009658:North Dakota; D009936:Organizational Innovation; D011369:Professional-Patient Relations; D011641:Public Relations; D013023:South Dakota; D013672:Technology; D014922:Wisconsin