title: The state antismoking campaign and the industry response: the effects of advertising on cigarette consumption in California.
authors.affiliation: School of Public Health, University of California, Berkeley, 94720, USA.
authors.forename: T W
authors.initials: TW
authors.lastname: Hu
authors.forename: H Y
authors.initials: HY
authors.lastname: Sung
authors.forename: T E
authors.initials: TE
authors.lastname: Keeler
mesh_terms: D000329:Advertising; D002140:California; D003132:Commerce; D003362:Cost-Benefit Analysis; D006801:Humans; D007221:Industry; D008119:Lobbying; D008402:Mass Media; D008962:Models, Theoretical; D012907:Smoking; D016540:Smoking Cessation; D013660:Taxes / Q000331:legislation & jurisprudence