title: Marketing wellness for private practice. Carolina Heart, Greenville, NC.
abstract: "Wellness," the marketing mantra of the '90s among managed care organizations and large hospitals, might well be expanded to private practices as well. Carolina Heart, a private cardiology practice in Greenville, N.C., is now the area resource for heart disease prevention.
mesh_terms: D001521:Behavior Therapy; D002309:Cardiology / Q000458:organization & administration*; D015709:Correspondence as Topic; D006123:Group Practice / Q000458:organization & administration; D006266:Health Education; D006293:Health Promotion; D006305:Health Status Indicators; D006331:Heart Diseases / Q000517:prevention & control*; D006801:Humans; D008389:Marketing of Health Services; D009657:North Carolina; D019035:Rural Health Services; D016540:Smoking Cessation; D013315:Stress, Psychological / Q000517:prevention & control; D015431:Weight Loss