title: Physician executives strive for balance in their changing roles.
abstract: Many physicians are apprehensive about healthcare reform and what it will mean for them. As physician executives, our job is to help construct systems that cost-effectively deliver high-quality services and achieve positive outcomes in a competitive environment. To this end, we must understand management and all of its ramifications--from finance to organizational dynamics to marketing to systems thinking and information management.
authors.affiliation: Morton Plant Health System, Clearwater, FL 34616.
authors.forename: J C
authors.initials: JC
authors.lastname: Babka
mesh_terms: D002322:Career Mobility; D007400:Interprofessional Relations; D007857:Leadership; D008486:Physician Executives / Q000639:trends*; D010819:Physician's Role; D014481:United States