title: A strategic approach to service quality: a field study in a rural health care setting.
authors.affiliation: Department of Management and Marketing, East Tennessee State University, Johnson City 37614, USA.
authors.forename: M M
authors.initials: MM
authors.lastname: Yasin
authors.forename: R F
authors.initials: RF
authors.lastname: Green
mesh_terms: D003151:Community Health Centers / Q000592:standards*; D006302:Health Services Research / Q000379:methods; D017060:Patient Satisfaction; D011787:Quality of Health Care; D019035:Rural Health Services / Q000592:standards*; D011795:Surveys and Questionnaires; D013714:Tennessee; D017749:Total Quality Management; D014481:United States