A retail analog for health care marketing.
Peyser
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D003254:Consumer Advocacy; D019981:Health Care Sector / Q000639:trends; D006279:Health Maintenance Organizations / Q000191:economics / Q000639:trends*; D008389:Marketing of Health Services / Q000639:trends*; D011243:Preferred Provider Organizations / Q000191:economics / Q000639:trends; D014481:United States