title: Word Incarnate's audio promos turn to a vast self-help library. Incarnate Word Health Services, San Antonio, Tex.
abstract: Rescuing a specialty that was guilty by association with rapacious for-profit clinics, Word Incarnate Health Systems in Texas came up with an audio cassette promo that just kept going and going. As a result, it has created a vast self-help library that appears to be among the best-distributed wellness campaigns in the land.
mesh_terms: D003159:Community-Institutional Relations; D006266:Health Education / Q000379:methods*; D006293:Health Promotion; D006778:Hospitals, Psychiatric / Q000458:organization & administration*; D006788:Hospitals, Voluntary / Q000458:organization & administration; D006801:Humans; D007992:Libraries, Hospital; D001523:Mental Disorders; D009096:Multi-Institutional Systems / Q000458:organization & administration*; D013637:Tape Recording; D013781:Texas