title: Breaking the borders. Hospitals nationwide are targeting foreign consumers.
abstract: While some healthcare marketing programs are geographically limited to a city, state or region, others are international in scope. Some U.S. hospitals are finding a receptive market in the Caribbean, South America, Central America and Mexico.
mesh_terms: D000329:Advertising; D003159:Community-Institutional Relations; D006739:Hospital Administration / Q000639:trends*; D007391:International Cooperation; D007843:Latin America; D008389:Marketing of Health Services; D012051:Reimbursement Mechanisms; D014481:United States