title: Information, marketing, and pricing in the U.S. antiulcer drug market.
authors.affiliation: Sloan School of Management, Massachusetts Institute of Technology, Cambridge 02142, USA.
authors.forename: E R
authors.initials: ER
authors.lastname: Berndt
authors.forename: L
authors.initials: L
authors.lastname: Bui
authors.forename: D R
authors.initials: DR
authors.lastname: Reiley
authors.forename: G L
authors.initials: GL
authors.lastname: Urban
mesh_terms: D000897:Anti-Ulcer Agents / Q000191:economics*; D016527:Drug Costs; D006635:Histamine H2 Antagonists / Q000191:economics*; D006801:Humans; D008389:Marketing of Health Services; D017059:Models, Econometric; D010437:Peptic Ulcer / Q000188:drug therapy*