Consumers' increasing influence on health care.
The individual consumer's new predominance in the health care marketplace is increasingly influencing policy, strategy, operations, and investment decisions of health care organizations within all segments of the industry. A recent survey has some surprising things to say about the consumer's increasingly influential role.
D'Amaro
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KPMG Peat Marwick LLP, USA.
D001291:Attitude of Health Personnel; D003256:Community Participation / Q000706:statistics & numerical data* / Q000639:trends; D003258:Consumer Behavior; D019981:Health Care Sector / Q000639:trends*; D019538:Health Care Surveys; D006801:Humans; D014481:United States