title: Slapping on a label can turn a brand into a scarlet letter.
mesh_terms: D019033:Delivery of Health Care, Integrated / Q000191:economics / Q000458:organization & administration; D019981:Health Care Sector; D006279:Health Maintenance Organizations / Q000191:economics / Q000458:organization & administration*; D007255:Information Services; D008389:Marketing of Health Services / Q000379:methods* / Q000458:organization & administration; D009096:Multi-Institutional Systems / Q000191:economics / Q000458:organization & administration; D009937:Organizational Objectives; D014481:United States