title: Expanding beyond the traditional framework.
abstract: Providers need to learn to think "out of the box" if they are going to prosper during these changing times in health care. In particular, they need to diversify their product lines to position for the rapidly growing population of elders, as well as the accompanying informal caregivers.
authors: ADR Associates, Inc., St. Louis, MO, USA.
authors: A R
authors: AR
authors: Bannes
mesh_terms: D000368:Aged; D000369:Aged, 80 and over; D005260:Female; D006299:Health Services for the Aged / Q000639:trends*; D006699:Home Care Services / Q000639:trends*; D006801:Humans; D008297:Male; D008389:Marketing of Health Services; D009936:Organizational Innovation; D011157:Population Dynamics; D011357:Product Line Management; D014481:United States