Creating competitive weapons from information systems.
As the pace of competition intensifies in the 1980s, information systems will emerge as critical new weapons in the battle to gain an advantage over competitors. The authors show how a business can use modern information technologies to create a competitive edge by adding value to present products and services.
D004465:Economic Competition; D004467:Economics; D007256:Information Systems / Q000191:economics*; D014481:United States