Marketing via extended hours.
Group practices that extend their hours of service have a competitive edge over hospital emergency rooms and commercial minor emergency clinics that traditionally are the only facilities to offer after-hours patient care. By answering the need in communities for extended-hours service, many groups are not only experiencing significant patient retention, but a generation of new patients as well.
D006123:Group Practice / Q000458:organization & administration*; D008389:Marketing of Health Services; D013781:Texas; D013997:Time Factors