Developing a diversification strategy.
In the current environment, many hospitals are diversifying into new areas of business. These ventures, however, involve risk. This article outlines three points necessary in evaluating new ventures--rationale, degree of fit, and organizational culture--that will help ensure their success.
D003132:Commerce; D005069:Evaluation Studies as Topic; D006739:Hospital Administration / Q000379:methods*; D006754:Hospital Restructuring / Q000379:methods*; D010934:Planning Techniques; D014481:United States