title: Unusual marketing materials make Bay Pacific a standout among HMOs.
mesh_terms: D002140:California; D003365:Costs and Cost Analysis; D006279:Health Maintenance Organizations / Q000458:organization & administration*; D008389:Marketing of Health Services / Q000191:economics / Q000379:methods* / Q000458:organization & administration; D009936:Organizational Innovation; D010174:Pamphlets