Market research helps healthcare systems in Atlanta and Seattle define their "brand" and refine their missions.
Weber
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D000046:Academic Medical Centers / Q000458:organization & administration / Q000592:standards*; D004465:Economic Competition; D005845:Georgia; D006279:Health Maintenance Organizations / Q000191:economics / Q000458:organization & administration*; D006770:Hospitals, Group Practice / Q000191:economics / Q000458:organization & administration*; D007255:Information Services; D008389:Marketing of Health Services; D009275:Names; D009935:Organizational Affiliation; D019982:Organizational Case Studies; D009937:Organizational Objectives; D017060:Patient Satisfaction / Q000706:statistics & numerical data; D011641:Public Relations; D014861:Washington