title: Why build an interactive site?
authors.forename: J
authors.initials: J
authors.lastname: McCormack
mesh_terms: D054598:Blue Cross Blue Shield Insurance Plans / Q000458:organization & administration*; D002140:California; D003258:Consumer Behavior; D007345:Insurance Claim Review; D020407:Internet / Q000458:organization & administration*; D008329:Managed Care Programs / Q000458:organization & administration*; D012051:Reimbursement Mechanisms