title: What's wrong with treating medicine like a business.
authors.forename: D
authors.initials: D
authors.lastname: Crippen
mesh_terms: D015510:Clinical Medicine / Q000191:economics / Q000458:organization & administration*; D003132:Commerce; D004465:Economic Competition; D006301:Health Services Needs and Demand; D006740:Hospital Administrators; D006801:Humans; D008389:Marketing of Health Services; D017060:Patient Satisfaction; D011357:Product Line Management; D014481:United States