title: Medical devices in Germany.
abstract: Pressure from health-insurance companies, difficulties in getting innovative products to market and a new breed of purchasing associations are threatening the future livelihood of manufacturers in Germany. This article puts forward a cooperative concept that may suit every player's needs.
authors.affiliation: Roland Berger & Partner GmbH, Munich, Germany.
authors.forename: H J
authors.initials: HJ
authors.lastname: Wildau
authors.forename: B
authors.initials: B
authors.lastname: Grohs
mesh_terms: D004864:Equipment and Supplies / Q000191:economics*; D005858:Germany; D006801:Humans; D007221:Industry; D007349:Insurance, Health, Reimbursement; D008389:Marketing of Health Services; D011640:Public Policy; D011682:Purchasing, Hospital