title: Upping the ante. Health plan betting on joint venture with Blues to change its luck in Atlantic City market.
authors.forename: K
authors.initials: K
authors.lastname: Pallarito
mesh_terms: D054598:Blue Cross Blue Shield Insurance Plans / Q000458:organization & administration*; D002391:Catchment Area, Health; D019981:Health Care Sector; D008329:Managed Care Programs / Q000191:economics / Q000458:organization & administration*; D009515:New Jersey; D009935:Organizational Affiliation