title: Henry Ford Health System develops marketing strategies to promote itself as the premier provider in area.
authors.forename: J
authors.initials: J
authors.lastname: Herreria
mesh_terms: D000329:Advertising; D004465:Economic Competition; D006293:Health Promotion; D006801:Humans; D020407:Internet; D008389:Marketing of Health Services / Q000379:methods*; D008824:Michigan; D009096:Multi-Institutional Systems / Q000191:economics / Q000458:organization & administration*; D010506:Periodicals as Topic; D011641:Public Relations; D013192:Staff Development