title: Common reasons why peer education fails.
abstract: Peer education frequently fails. The reasons are numerous and can usually be avoided with clear planning. The most common reasons cited for failure relate to project design and implementation difficulties. The aim of this review is to identify the primary reasons for the failure of peer education programmes in order to help project managers avoid making similar mistakes in the future.
authors.affiliation: Thameside Community Healthcare NHS Trust, Thurrock Community Hospital, Grays, Essex, UK.
authors.forename: S A
authors.initials: SA
authors.lastname: Walker
authors.forename: M
authors.initials: M
authors.lastname: Avis
mesh_terms: D000293:Adolescent; D006266:Health Education / Q000379:methods*; D006284:Health Plan Implementation; D006801:Humans; D009937:Organizational Objectives; D010379:Peer Group; D012944:Social Support; D014838:Volunteers