title: Props and pitfalls in oral health promotion in the practice.
abstract: Practitioners often become demoralized and demotivated with regard to promoting the oral health of their patients as, so often, their efforts appear to be fruitless. This paper examines the published evidence and draws on behavioural theory in order to help practitioners understand what help and support they can offer their patients in order to improve oral health.
authors.affiliation: Dental Health Services Research, Dental School, Manchester.
authors.forename: E J
authors.initials: EJ
authors.lastname: Kay
mesh_terms: D001521:Behavior Therapy; D015438:Health Behavior; D006267:Health Education, Dental; D006293:Health Promotion; D006801:Humans; D010353:Patient Education as Topic