Social class difference in response to Christmas cards.
In a total of 590 Christmas cards sent perception of status was important for both the sender and the receiver. High status of the sender increased the response rate significantly, especially among the "blue-collar" receivers.
Kunz
J
J
Department of Behavioral Sciences, West Texas A&M University, Canyon 79016, USA. jkunz@mail.wtamu.edu
D003142:Communication; D006693:Holidays; D006801:Humans; D011177:Postal Service / Q000706:statistics & numerical data*; D011897:Random Allocation; D012424:Rural Population; D012919:Social Behavior; D012923:Social Class; D014505:Urban Population