An antidote for ailing TV ad testing measures and spiraling medical costs.
Pokrywczynski
J V
JV
D000329:Advertising / Q000191:economics; D004469:Economics, Hospital; D017048:Health Care Costs / Q000639:trends*; D006302:Health Services Research / Q000191:economics; D006801:Humans; D007182:Income; D013690:Television / Q000191:economics