Advancing the role of participatory communication in the diffusion of cancer screening among Hispanics.
Based on previously demonstrated methods, a cancer prevention program combining media and interpersonal communication was conducted in a Texas border city (Brownsville) in 1995-1996. To evaluate the program a quasi-experimental panel design study followed 107 women in a program site and 105 women in a comparison site from 1994 to 1996. Women in the program site reported an increase in levels of Pap screening adherence.
Ramirez
A G
AG
Department of Medicine, Center for Cancer Control Research, Baylor College of Medicine, Houston, TX 77030, USA.
Villarreal
R
R
McAlister
A
A
Gallion
K J
KJ
Suarez
L
L
Gomez
P
P
D000328:Adult; D003142:Communication; D004059:Diffusion of Innovation; D005260:Female; D019983:Guideline Adherence; D006630:Hispanic or Latino; D006801:Humans; D008403:Mass Screening / Q000706:statistics & numerical data*; D009369:Neoplasms / Q000175:diagnosis*; D013781:Texas; D014626:Vaginal Smears / Q000706:statistics & numerical data*