title: Coordinated marketing, PR result in high profile for Arizona health center.
authors.forename: T
authors.initials: T
authors.lastname: Rees
mesh_terms: D000046:Academic Medical Centers / Q000458:organization & administration* / Q000592:standards; D001130:Arizona; D016507:Cardiology Service, Hospital / Q000592:standards; D006801:Humans; D020407:Internet; D008389:Marketing of Health Services; D008511:Medicine / Q000592:standards*; D011641:Public Relations; D013038:Specialization