title: The idea is more important than the experiment.
authors.affiliation: Department of Medicine, University College London, UK.
authors.forename: J
authors.initials: J
authors.lastname: Martin
mesh_terms: D001154:Art; D005201:Fantasy; D006801:Humans; D007092:Imagination; D017711:Nonlinear Dynamics; D012106:Research; D012107:Research Design; D012586:Science