Hurley Medical Center report makes fund-raising look like fun. Hackensack, CMH use styles suited to their donors.
Myriad elements go into making a great fund-raising publication. Judges singled out three reports with content and design clearly aimed at thanking supporters and stimulating the flow of contributions. They are: Hurley Medical Center, Grand Rapids, Mich., first place; Hackensack University Medical Center, Hackensack, N.J., second place; and Clinton Memorial Healthcare Regional Health System Foundation, Wilmington, Ohio, third place.
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D000046:Academic Medical Centers / Q000191:economics / Q000458:organization & administration*; D000847:Annual Reports as Topic; D001363:Awards and Prizes; D005653:Fund Raising; D008389:Marketing of Health Services / Q000592:standards*; D008824:Michigan; D009515:New Jersey