Strategic differentiation becoming 'watchword' for health care organizations.
MacStravic
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D000329:Advertising; D003258:Consumer Behavior; D004465:Economic Competition; D006801:Humans; D008389:Marketing of Health Services / Q000379:methods*; D011357:Product Line Management / Q000379:methods*; D011641:Public Relations; D011788:Quality of Life; D014481:United States