title: Gaining market share through positioning.
authors.forename: P
authors.initials: P
authors.lastname: Ronning
mesh_terms: D002309:Cardiology / Q000191:economics / Q000458:organization & administration*; D017408:Guidelines as Topic; D017048:Health Care Costs; D006801:Humans; D008389:Marketing of Health Services; D010934:Planning Techniques; D011216:Practice Management, Medical; D011357:Product Line Management / Q000379:methods; D014481:United States