title: 'Feeling the burn': making strides toward today's healthcare consumer.
authors.affiliation: Thomas Jefferson University, Philadelphia, USA.
authors.forename: D B
authors.initials: DB
authors.lastname: Nash
authors.forename: M P
authors.initials: MP
authors.lastname: Manfredi
mesh_terms: D003132:Commerce; D003256:Community Participation; D006801:Humans; D020407:Internet; D008389:Marketing of Health Services / Q000379:methods / Q000639:trends*; D011209:Power, Psychological; D014481:United States