title: Community hospitals reach out to unique audiences. Providence Hospital and Medical Centers takes a serene approach.
abstract: Community hospitals reach out to unique audiences in their annual reports. Three leaders in this category are: Providence Hospital & Medical Centers, Southfield, Mich., first place; St. Francis Hospital and Medical Center, Hartford, Conn., second place; and Bay Area Medical Center, Marinette, Wis., third place. Providence takes a serene approach. St. Francis prefers a contemporary, upbeat approach and "the eyes have it" in Bay Area's annual report.
authors.forename: J D
authors.initials: JD
authors.lastname: Botvin
mesh_terms: D000847:Annual Reports as Topic; D001363:Awards and Prizes; D003237:Connecticut; D006764:Hospitals, Community / Q000458:organization & administration*; D008389:Marketing of Health Services / Q000592:standards*; D012237:Rhode Island