High-touch or high-tech marketing? Which way are we going? Both!
Concurrent trends are promoting two different approaches to healthcare marketing. Some organizations are showcasing their "tender loving care," while others are emphasizing their high-tech capabilities. Read about some examples of each, and then discover what's next!
Botvin
J D
JD
D008389:Marketing of Health Services / Q000379:methods / Q000639:trends*; D014481:United States