title: Analytics and the data warehouse.
authors.affiliation: Customer Potential Management (CPM) Corporation, East Peoria, IL, USA. hallick@cpm.com
authors.forename: J N
authors.initials: JN
authors.lastname: Hallick
mesh_terms: D003258:Consumer Behavior; D003628:Database Management Systems; D007253:Information Centers; D016247:Information Storage and Retrieval; D014481:United States