In Seattle, Children's Hospital makes kids more aware of safety. Hospital scores big with Seattle Mariners, Safeco Insurance.
To leverage existing relationships, Children's Hospital (Seattle), the Seattle Mariners baseball team and Safeco Insurance teamed up to educate parents and children about home safety and emergency preparedness. The resulting multi media Safety All Stars program used a colorful, widely distributed safety poster to stimulate participation, and special activities knocked the message "home."
Botvin
J D
JD
Children's Hospital & Regional Medical Center, 4800 Sand Point Way NE/CM-09, Seattle, Wash. 98105, USA.
D000061:Accidents, Home / Q000517:prevention & control*; D001296:Audiovisual Aids; D002648:Child; D002669:Child Welfare; D003159:Community-Institutional Relations; D006266:Health Education / Q000458:organization & administration*; D006776:Hospitals, Pediatric / Q000458:organization & administration*; D006801:Humans; D008389:Marketing of Health Services / Q000379:methods*; D012449:Safety; D014861:Washington