title: Viewpoint: the business of pharmaceuticals. Interview by Richard Service and Helen Lippman.
authors.affiliation: Aventis Pharmaceuticals, USA.
authors.forename: R
authors.initials: R
authors.lastname: Markham
mesh_terms: D000329:Advertising; D004345:Drug Industry; D011307:Drug Prescriptions; D004363:Drug Utilization; D006264:Health Benefit Plans, Employee; D006801:Humans; D007356:Insurance, Pharmaceutical Services; D010358:Patient Participation; D014481:United States