title: "You should see my doctor": cost-effective marketing ideas for your practice.
authors.forename: James M
authors.initials: JM
authors.lastname: Giovino
mesh_terms: D005194:Family Practice / Q000191:economics*; D006801:Humans; D008389:Marketing of Health Services / Q000379:methods*; D010817:Physician-Patient Relations; D011787:Quality of Health Care