title: For and against: Direct to consumer advertising is medicalising normal human experience: Against.
authors.affiliation: Merck, One Merck Drive, Whitehouse Station, NJ 08889-1000, USA. silvia_bonaccorso@merck.com
authors.forename: Silvia N
authors.initials: SN
authors.lastname: Bonaccorso
authors.forename: Jeffrey L
authors.initials: JL
authors.lastname: Sturchio
mesh_terms: D000329:Advertising; D003933:Diagnosis; D004345:Drug Industry; D004358:Drug Therapy; D033161:Government Regulation; D006801:Humans; D010353:Patient Education as Topic