title: When good PR goes bad. North Shore-Long Island Jewish gets a crash course in media management.
authors.forename: Cinda
authors.initials: C
authors.lastname: Becker
mesh_terms: D001363:Awards and Prizes; D006348:Cardiac Surgical Procedures / Q000009:adverse effects; D006526:Hepatitis C / Q000635:transmission; D006785:Hospitals, University / Q000592:standards; D006801:Humans; D017757:Infectious Disease Transmission, Professional-to-Patient; D007599:Judaism; D009096:Multi-Institutional Systems / Q000458:organization & administration* / Q000592:standards; D009519:New York City; D011641:Public Relations