title: Direct-to-consumer marketing.
authors.forename: David
authors.initials: D
authors.lastname: Ackman
authors.forename: Sherry
authors.initials: S
authors.lastname: Glied
mesh_terms: D000329:Advertising; D004345:Drug Industry / Q000191:economics*; D006296:Health Services / Q000191:economics / Q000706:statistics & numerical data*; D012955:Societies, Medical; D014481:United States